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Smart Union
Feb 5, 20242 min read
Understanding Market Dynamics with Data-Driven Analysis
Internal data coupled with intelligent #businessplanning and analysis tools, help #Finance and #FP&A teams create performance models.
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Smart Union
Dec 12, 20232 min read
Driving Marketing ROI Through Integrated Business Planning
Getting the most out of marketing budgets is critical for business success.
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Smart Union
Nov 20, 20232 min read
#MarketingSpendPlanning with #IBP
Effective #marketingspend isn't just about budgets - it's about strategic planning and optimization. This is where #IBP is a game-changer.
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Smart Union
Jul 30, 20233 min read
Trade Promotion Planning: Accelerate and Elevate with IBP
Managers across all industries face mounting pressure to boost their market presence and maximise profitability. One of the most...
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